When It Feels Like Nothing’s Working: How to Stay Motivated in the Early Days of Business
Starting a business is exciting… until it isn’t.
You go from riding the high of your big idea to wondering why no one is buying, clicking, or even noticing.
You’re posting. You’re planning. You’re putting yourself out there.
And it still feels like... crickets.
Sound familiar?
If you’ve ever thought, “Is this even working?” — you’re not alone.
At Mind & Social, we coach entrepreneurs through the real, messy middle of entrepreneurship — the part most people don’t post about.
Here’s how to stay motivated when business feels slow (because slow doesn’t mean failing).
1. Remember: Slow Growth Is Still Growth 🌱
Not every win is visible.
Gaining clarity, refining your offer, learning how to show up online, and simply believing in yourself again — those are wins.
Just because you can’t measure it yet doesn’t mean the momentum isn’t building.
2. Focus on Progress, Not Perfection
You don’t need to have everything figured out today.
You just need to keep showing up with purpose and adjusting as you go.
Ask yourself weekly:
What moved forward?
What did I learn?
What’s one thing I can try next?
Success is built on small, consistent efforts—not viral moments.
3. Revisit Your “Why” 🔥
When doubt creeps in, go back to the reason you started.
Was it freedom?
Impact?
Creativity?
Healing?
Write it down. Speak it out loud. Keep it close.
Your “why” will ground you when the results aren’t loud enough to do it.
4. Let Community Carry You
Entrepreneurship can feel isolating, especially in the early days.
Find your people. Join communities where you don’t have to pretend.
Talk to someone who gets it.
Inside Mind & Social, we’re big believers in the power of shared experiences. You don’t have to do this alone.
5. Give It Time. Like… Real Time. ⏳
Businesses don’t explode overnight. Even the ones that look like they did.
What you build this year is laying the foundation for what will support you next year.
Keep showing up. Keep learning. Keep trusting the process.
You’re not behind — you’re just getting started.
Feeling Stuck? We’ve Got You.
Our courses and coaching programs are designed to support women entrepreneurs in the messy middle—because building something real takes real support.
💡 Explore our offerings here